The Author Factor Podcast
"The Author Factor" is the distinctive edge and enhanced credibility that an individual gains by writing and publishing a nonfiction book related to their field of expertise or business.
The Author Factor Podcast explores the unique ripple effect and power of nonfiction book authorship to elevate authority, amplify visibility, and create lasting impact.
Hosted by book marketing expert and author, Mike Capuzzi, each weekly episode brings you firsthand insights from successful nonfiction authors who have not only written impactful books but also leveraged their books to make an impact, grow their business, boost their credibility, and stand out in their industry.
Whether you’re an aspiring author or a seasoned professional, The Author Factor Podcast equips you with the knowledge and inspiration to use your book as a powerful tool for success.
The Author Factor Podcast
James I. Bond: Brain Glue
On episode #226 of The Author Factor Podcast, I am having a conversation with nonfiction book author James I. Bond. Despite the coincidence of sharing a name with a famous spy, James has carved out his own impressive niche in the world of marketing and communication. With a background rich in behavioral management, Jim has been at the forefront of developing innovative strategies to make marketing messages stick.
His book (which I highly recommend), "Brain Glue," explores the crucial role of capturing and maintaining consumer attention in today’s saturated markets. One compelling aspect covered in the book is how the strategic use of language patterns can significantly enhance the effectiveness of communication. This book promises to reveal secrets that will make any message unforgettable and is a must-read for anyone looking to leave a lasting impact through their words.
Learn more by visiting YesBrainGlue.com.
For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.