The Author Factor Podcast
"The Author Factor" is the distinctive edge and enhanced credibility that an individual gains by writing and publishing a nonfiction book related to their field of expertise or business.
The Author Factor Podcast explores the unique ripple effect and power of nonfiction book authorship to elevate authority, amplify visibility, and create lasting impact.
Hosted by book marketing expert and author, Mike Capuzzi, each weekly episode brings you firsthand insights from successful nonfiction authors who have not only written impactful books but also leveraged their books to make an impact, grow their business, boost their credibility, and stand out in their industry.
Whether you’re an aspiring author or a seasoned professional, The Author Factor Podcast equips you with the knowledge and inspiration to use your book as a powerful tool for success.
The Author Factor Podcast
The Power of Brave & Authentic Storytelling in Business (with Matt Shoup)
On episode #191 of The Author Factor Podcast I am having a conversation with serial entrepreneur and author, Matt Shoup.
Matt is the creative force behind M & E Painting, Northern Colorado Jiu Jitsu, and so much more.
He just published his second book, Painted Baby, which describes how to connect with clients through brave and authentic storytelling.
The single most important takeaway from this episode is the power of storytelling in business. Matt shared his journey of turning his personal stories into business opportunities and using them to connect with clients on a deeper level. He emphasized the importance of vulnerability and bravery in storytelling to build authentic relationships and create a positive impact.
Learn more about Matt Shoup at MattShoup.com.
For more details about our short, helpful book publishing program, visit BiteSizedBooks.com.